Overview:
Join Horizon Point Marketing, a results‑driven agency that transforms brands through creative strategy and data‑focused campaigns.
As a Digital Marketing Specialist in Miami, you’ll craft and execute multi‑channel digital programs that boost client visibility and lead generation.
You’ll work side‑by‑side with our talented creative, design, and account teams, turning innovative ideas into measurable results.
Your expertise in SEO, SEM, social, and email will directly impact the success of over 70 brands we serve.
We value curiosity, collaboration, and a data‑first mindset, empowering you to experiment and refine strategies.
At Horizon Point, you’ll have access to continuous learning, professional development, and performance incentives.
Our hybrid work model offers flexibility while keeping you connected to a vibrant Miami office culture.
If you’re passionate about driving growth through digital storytelling, this is the place to elevate your career.

Responsibilities:

Develop, launch, and optimize integrated digital campaigns across social, email, PPC, and SEO channels.

Create compelling copy and visual assets for websites, blogs, social media, and email newsletters.

Conduct keyword research, audience segmentation, and A/B testing to improve campaign performance.

Monitor, analyze, and report key metrics using Google Analytics, Google Ads, and marketing automation dashboards.

Collaborate with creative, design, and account teams to ensure brand consistency and timely delivery.

Stay current on industry trends, platform updates, and emerging digital tools to drive innovation.

Requirements:

2+ years of hands‑on experience managing digital marketing campaigns.

Proficiency with SEO, SEM, and social media advertising (Facebook, Instagram, LinkedIn).

Strong command of Google Ads, Google Analytics, and marketing automation platforms.

Excellent written and verbal communication skills with a data‑driven mindset.

Ability to juggle multiple projects, meet deadlines, and thrive in a fast‑paced agency environment.

Benefits:

Competitive salary with performance‑based incentives.

Comprehensive health, dental, and vision coverage.

Flexible hybrid schedule plus generous paid time off.

Professional development budget and mentorship opportunities.